Holidays at the Market
The market is decked out in holiday lights and festive music while dozens of vendors sell fresh-cut trees, wreaths, seasonal treats, and hand-crafted gifts. Visitors can take horse-drawn carriage rides around the area and bring children to visit Santa. The evening session also features special promotions and entertainment across participating Market District businesses.
What to Expect
Free horse-drawn carriage rides, holiday vendors, and visits with Santa.
Event Details
Ages
All ages
Neighborhood
North Market District
Timed Entry
No
Organizer
City of Rochester
Food & Drink
Holiday vendors sell specialty foods, beverage products, and seasonal treats.
Local Insight & Ratings
Family Friendly
Best For
Families and holiday shoppers
Vibe
Festive and lively
Energy Level
Moderate
Budget
Free
Photo Friendly
High
Weather Sensitivity
Moderate
Location
Know Before You Go
- Tickets: Free admission; horse-drawn carriage rides are free.
- Hours: Sundays 8 a.m. - 2 p.m.; Thursday 6-9 p.m.
Tips & Advice
- Bring the kids in the morning on a Sunday or early on Thursday evening, because Santa is only there for part of each event.
- Take a free horse-drawn carriage ride, because they run at every Holidays at the Market event.
- Come to the Thursday evening event for specials at Market District businesses and entertainment around the district, on top of shopping the holiday vendors.
- Come ready to carry home a fresh-cut tree or wreath, because dozens of holiday vendors sell them alongside decorations, specialty foods and hand-crafted gifts.
- For an easy gift, pick up Market Gift Tokens at the Token Center behind the Market Office on regular Market days, or Market-branded merch during the event.
Special Events & Promotions
- Special Thursday evening event on December 10, with specials at Market District businesses and entertainment throughout the Market District.
Quick Actions
Frequently Asked Questions
What can I shop for?
Dozens of holiday vendors sell fresh-cut trees and wreaths, decorations, specialty foods and drinks, hand-crafted items and seasonal treats.
Can kids visit Santa?
Yes. Santa is there in the morning at the Sunday events and for the first two hours of the Thursday evening event.
What's different about the Thursday evening event?
It's run with the Market District Business Association. Market District businesses offer specials, and there's entertainment throughout the district on top of the holiday vendors, Santa and carriage rides.
Where can I buy Market Gift Tokens or Market merchandise?
Gift Tokens are sold at the small white Token Center behind the Market Office during regular Market days and hours. Market-branded merch is sold in the indoor 'B' Shed and will also be available during Holidays at the Market.
How can I become a vendor?
A 2026 vendor application packet for Holidays at the Market is available from the Public Market.
More Christmas Events Near Rochester
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Always check the official website for the most current information.
We've done our best to keep details up-to-date, but event schedules, prices, and policies can change. For the latest updates, please visit the official website or contact the organizers directly. Christmas Events Near Me is an independent guide and isn't affiliated with the events we list.