New Braunfels Christmas Events & Things to Do 2025

Your complete guide to the best christmas events in New Braunfels and surrounding areas

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New Braunfels celebrates the Christmas season with small-town charm around historic downtown and Landa Park, offering seasonal activities and festive events rooted in German-Texan traditions. Enjoy Santa's Ranch for classic family photos, wander the New Braunfels Weihnachtsmarkt for crafts and treats, or catch Michael Martin Murphey's Cowboy Christmas for unique holiday music. With illuminated riverfronts, holiday markets, and welcoming Santa visits, New Braunfels provides plenty of things to do and winter festivities that celebrate the festive season with local flavor.

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New Braunfels Christmas Events

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Christmas Parties Near New Braunfels

Festive dining experiences, holiday parties, and Christmas-themed food and drink events in New Braunfels.

Pflugerville Holiday Luncheon and Awards Ceremony

Annual holiday awards ceremony and networking luncheon

πŸ“ Pflugerville β€’ Nov 11

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New Braunfels Christmas FAQ

What are the biggest annual Christmas events in New Braunfels?

The Downtown Lighting & Santa's Arrival event is one of the biggest annual Christmas celebrations, marking the start of the holiday season with a festive light switch-on and Santa’s visit. Additionally, Santa's Ranch drive-through light display is a major seasonal attraction.

What holiday traditions are unique to New Braunfels?

New Braunfels blends its German heritage with Texas charm in holiday traditions, including festive markets and community events downtown. The city’s annual lighting ceremonies and drive-through light displays like Santa's Ranch also create a distinctive local holiday atmosphere.

Which neighborhoods are best for Christmas lights in New Braunfels?

Neighborhoods near downtown New Braunfels and areas close to Santa's Ranch are known for their impressive holiday light displays. These community-driven decorations offer a warm and inviting experience for visitors exploring on foot or by car.

Where can I find Christmas markets and local makers in New Braunfels?

Christmas markets and local artisan vendors are often found in downtown New Braunfels venues and community centers. Seasonal craft fairs and holiday markets also pop up near the city, providing opportunities to shop local and enjoy festive food and drink.

What are the best free or budget-friendly holiday activities in New Braunfels?

Free activities include visiting the Downtown Lighting event, exploring neighborhood light displays, and attending local holiday markets with no admission fee. These options offer festive fun without a significant cost.

What are good picks for families with kids in New Braunfels?

Families will enjoy the drive-through lights at Santa's Ranch, where kids can see animated displays from the car. Downtown events with Santa visits, holiday markets with crafts, and walkable light trails also provide engaging experiences for children.