Illustration of a light display scene (Winter Glow at Three Counties Showground)
Christmas Lights

Winter Glow at Three Counties Showground

Visitors can wander along an outdoor Illuminated Light Trail or take to a covered ice skating rink. The event also hosts an indoor UV Glow Crazy Golf course, a fairground, a Christmas market, and a Food Quarter offering a variety of meals and drinks. Families can take part in the Father Christmas Experience to explore the Winter Village, decorate biscuits in Mrs Claus' Bakery, and meet Father Christmas.

What to Expect

Features an illuminated light trail, ice skating, and UV crazy golf.

Event Details

Duration

Recommended time: 1 hour for UV Glow Crazy Golf, 1.5 hours for the Father Christmas Experience, 1.5 hours for ice skating including 20–30 minutes to get ready, and 1.5 hours for the Illuminated Light Trail. The FAQ also says ice skating sessions last 45 minutes, the Light Trail takes around 45–75 minutes, and the Father Christmas Experience lasts an hour.

Ages

All ages

Organizer

Three Counties Showground

Food & Drink

The indoor Food Quarter has independent traders serving a variety of dishes, while the Ice Bar & Cafe offers lighter food and hot, cold and alcoholic drinks.

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Local Insight & Ratings

Family Friendly

🎄 🎄 🎄 🎄 🎄 (5/5)

Best For

Families with children

Vibe

Festive and family-focused

Energy Level

Moderate

Photo Friendly

High

Weather Sensitivity

Moderate

Location

Three Counties Showground
Malvern WR13 6NW, UK
Malvern, Worcestershire
WR13 6NW

Know Before You Go

  • Parking: Free parking in West Gate car park; follow signs for the Brown Gate entrance.
  • Accessibility: Accessible toilet facilities are available on-site, and the outdoor light trail is surfaced with tarmac pathways and temporary tracking.
  • Pets: Dogs are generally not permitted, except on designated dates; guide dogs and registered assistance dogs are welcome at all times. Dogs must be on a short lead, supervised and cleaned up after. Dogs are not permitted on the ice rink or fairground rides.

Tips & Advice

  • Book for an opening weekend to get up to 50% off, which is the biggest saving of the season.
  • For a quieter rink, skate during the daytime in the week or in the earlier weekend sessions, since Saturdays and the week before Christmas get very busy.
  • Book the Father Christmas Experience in advance, by the day before at the latest, and arrive at your slot time because early arrivals can't be accommodated.
  • Add skate aids for children aged 3 to 10 when you book, because they're limited and can't be added later.
  • Bring a card, since there is no cashpoint on site and purchases are easiest by debit, credit or contactless.

Special Events & Promotions

  • Up to 50% off on the opening weekends
  • Father Christmas Experience reimagined for 2026
  • Dog-friendly dates: 20 & 21 November and 14–17 December, plus 27–31 December on the Light Trail
  • Dogs can meet Father Christmas and get a gift on 20 & 21 November and 14–17 December

Quick Actions

Frequently Asked Questions

Are dogs allowed at Winter Glow?

Dogs are only permitted on designated dog-friendly dates, though guide dogs and registered assistance dogs are permitted at all times.

Can visitors bring their own ice skates?

Yes, visitors may bring their own skates, though skate rental is already included in the ticket and bringing personal skates does not reduce the price.

Are there age restrictions for ice skating?

Children under 3 are not permitted on the ice, and children aged 3 to 10 must be accompanied on the ice by an adult.

Can pushchairs be brought into the Father Christmas grotto?

Yes, pushchairs are permitted inside the grotto.

Are cash payments accepted at the event?

Both card and cash are accepted, but there is no cashpoint on-site.

Tags

holiday light displaysfestive atmosphereseasonal activitiesfamily friendlywinter activitiesholiday seasonfestive foodlight displaysanimated displays

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Always check the official website for the most current information.

We've done our best to keep details up-to-date, but event schedules, prices, and policies can change. For the latest updates, please visit the official website or contact the organizers directly. Christmas Events Near Me is an independent guide and isn't affiliated with the events we list.

Contributors & Updates

Last Updated: Oct 20, 2026
Original Submitter: Sep 17, 2025 The Christmas Events Near Me editorial team