Beverly Holiday Parade
Spectators can line the streets to watch community floats, marching bands, and performers travel through Beverly. The procession makes its way along Cabot Street, stopping at the City Hall viewing stand before concluding at the Beverly Depot MBTA Commuter Rail Station. Viewers can also watch the event broadcast live on BevCam and YouTube.
What to Expect
Annual holiday parade marching through Beverly to the Beverly Depot.
Event Details
Ages
All ages
Neighborhood
Downtown Beverly
Timed Entry
No
Organizer
The Beverly Holiday Parade, Inc.
Local Insight & Ratings
Family Friendly
Best For
Families and fans of community parades
Vibe
Festive and community-centered
Energy Level
Moderate
Photo Friendly
High
Weather Sensitivity
High
Location
Know Before You Go
- Hours: Participants assemble at 11:00 AM; the parade steps off at 1:00 PM.
- Accessibility: The route runs on flat, paved city streets with no major hills.
Tips & Advice
- If you can't get to Cabot Street, watch the live broadcast on BevCam or YouTube, hosted by Al and Francine Temkin of Al Temkin Productions.
- Watch the parade website and Facebook page if the weather turns bad, because any cancellation or postponement is posted there at least 24 hours ahead.
- Expect the parade route and its access roads to be closed on the morning and afternoon of the parade, and leave extra time to reach your spot.
- Head to the Viewing Stand at City Hall to see performers stop and strut their stuff before they move on toward the Beverly Depot.
- If your child is marching, pick them up back at Beverly High School, because marchers are bussed there and no one may pick up on Rantoul Street.
Special Events & Promotions
- The 2026 parade theme is "Celebrating 400 Years of Beverly."
- Todd Rotondo, Ward 1 City Councilor and founder of Beverly 400+, is the 2026 Grand Marshal.
Quick Actions
Frequently Asked Questions
Can I watch the parade if I can't make it in person?
Yes. BevCam and YouTube broadcast the parade live. Al and Francine Temkin of Al Temkin Productions host the broadcast.
Do performers stop anywhere along the route?
Yes. Performers stop at the Viewing Stand at City Hall to strut their stuff, then continue down to the finish at the Beverly Depot.
What happens if the weather is bad?
If extreme weather means the parade has to be canceled or postponed, the parade website and Facebook page will post notice at least 24 hours ahead.
Will roads be closed on parade day?
Yes. The route and its access roads close on the morning and afternoon of the parade. The access from Route 128 to the Beverly High School staging area stays open all day.
How can my group march in the parade?
Register your group with the online sign-up form and fill in every field. Marchers assemble at Beverly High School. A bus takes them back there from the end of the route, so note how many marchers will need a ride when you register.
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