Flora-Bama Polar Bear Dip
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Flora-Bama Polar Bear Dip

Ring in the New Year with a bracing plunge into the Gulf of Mexico at the Flora-Bama Polar Bear Dip. This iconic New Year's Day tradition invites thousands to brave the brisk waters, often in creative costumes. Participants who fully submerge are rewarded with a free draft beer and a traditional New Year's lunch, followed by a lively beach party with live music at the legendary Flora-Bama.

What to Expect

New Year's Day plunge into the Gulf of Mexico

Know Before You Go

Other Christmas Events Near Perdido Key

Local Insight & Ratings

Family Friendly

🎄 🎄 🎄 (3/5)

Best For

New year's celebrations, unique traditions, beach lovers

Vibe

Festive, adventurous, communal, lively

Energy Level

High

Budget

FREE

Photo Friendly

📷 📷 📷 📷 📷 (4/5)

Weather Sensitivity

High

Special Events & Promotions

  • Free draft beer and New Year's lunch for participants who fully submerge.
  • Live music all day and night following the dip.
  • Costume contests and encouragement to wear festive attire.

Tags

New Years Evecommunity celebrationfree eventbeach partyfestive foodholiday traditionlive musicseasonal activitieswinter activities

Location

Flora-Bama
17401 Perdido Key Dr.
Perdido Key, FL
32507

Event Details

Duration

12 PM start time, with festivities continuing throughout the day

Ages

18+ after 6 PM, family-friendly until 6 PM

Timed Entry

No

Organizer

Flora-Bama

Food & Drink

Free New Year's lunch (ham, black-eyed peas, greens, cornbread) for participants, free draft beer for participants, food and drink available for purchase.

Quick Actions

Tips & Advice

  • Arrive early, as people start gathering as early as 9 AM to enjoy the camaraderie before the noon dip.
  • Consider wearing a costume to join in the fun and potentially be featured by local news stations covering the event.
  • While a full submersion earns a free beer and lunch, a quick dip is also acceptable if the cold water is too daunting.
  • Bring your beach bag essentials, chairs, and towels, but remember that no outside alcohol or coolers are allowed.
  • The celebration continues all day with live music inside Flora-Bama after the dip, so plan to stay and enjoy the party.

Frequently Asked Questions

What time does the Polar Bear Dip start?

People begin arriving as early as 9 AM to socialize, but the actual dip into the water occurs precisely at NOON on New Year's Day on the beach behind Flora-Bama.

Do I have to fully swim to get the rewards?

No, you don't have to fully swim. While those who fully submerge receive a free draft beer and New Year's lunch, a quick dip is also perfectly fine if the water is too cold.

What is included with the free New Year's lunch?

The traditional New Year's lunch includes ham, black-eyed peas, greens, and cornbread for those who participate in the dip.

What is the pet policy for the event?

Unfortunately, dogs are no longer allowed at Flora-Bama, Flora-Bama Yacht Club, and Flora-Bama Ole River Grill, even for events.

What happens after the Polar Bear Dip?

The event transitions into a large beach party at Flora-Bama, featuring live music throughout the day and night, continuing the New Year's celebration.

Always check the official website for the most current information.

We've done our best to keep details up-to-date, but event schedules, prices, and policies can change. For the latest updates, please visit the official website or contact the organizers directly.

Contributors & Updates

Last Updated: Nov 2, 2025
Original Submitter: Sep 17, 2025 The Christmas Events Near Me editorial team

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