Natale a Montepulciano
holiday_markets_and_shopping

Artistic rendering โ€“ Event may differ

Natale a Montepulciano

One of Italy's largest Christmas markets with Santa's Castle.

About

Experience the magic of 'Natale a Montepulciano,' a beloved holiday event featuring one of Italy's largest Christmas markets. Wander through over 70 charming wooden stalls offering unique gifts and festive treats. Delight in a variety of street food options, and for the little ones, a visit to Santa's Castle promises enchantment. Don't miss the ice skating rink and the special 'Christmas Terrace' for local wine and stunning views.

Our Take

Family Friendly

๐ŸŽ„ ๐ŸŽ„ ๐ŸŽ„ ๐ŸŽ„ ๐ŸŽ„ (5/5)

Best For

Families and christmas market enthusiasts

Vibe

Festive, magical, traditional

Energy Level

Moderate

Budget

$$

Photo Friendly

๐Ÿ“ท ๐Ÿ“ท ๐Ÿ“ท ๐Ÿ“ท ๐Ÿ“ท (4/5)

Weather Sensitivity

Low

Special Events & Promotions

  • Discounted tickets for Santa's Castle for Autolinee Toscane subscribers.
  • Accensione del grande albero di Natale in Piazza Grande.
  • Events in various fractions including puppet shows, magic shows, and community dinners.

Tags

Christmas marketholiday marketice skatingSanta visitsstreet foodfestive foodartisanal productsfamily friendlyholiday shoppingcommunity celebration

Always check the official website for the most current information.

We've done our best to keep details up-to-date, but event schedules, prices, and policies can change. For the latest updates, please visit the official website or contact the organizers directly.

Location

Piazza Grande, 1
Montepulciano, SI
53045

Event Details

Pricing

$$

Duration

Event runs daily from 10:30 AM to 7:30 PM, with extended hours on some days and a special afternoon opening on December 25th. Santa's Castle has specific hours.

Ages

All ages

Neighborhood

Historic Center

Timed Entry

No

Featured Performers

  • Banda Poliziana

Organizer

Associazione Vivi Montepulciano

Practical Information

Parking

Shuttle service available from Piazza Nenni (Lo Sterro) to Porta delle Farine, with stops at various 'park and ride' lots including Le Grazie, Via L. Fortuna, Scuole Statali, Lo Sterro, Porta Farina, and Vecchia Cantina.

Pet Policy

No pets allowed

Food & Drink

Street food (sweet and savory), local wine, and regional delicacies available.

Quick Actions

Tips & Advice

  • Utilize the shuttle service, especially on busy days, to easily access the historic center and avoid parking hassles.
  • Consider purchasing discounted tickets for Santa's Castle if you are an Autolinee Toscane subscriber, by showing your subscription receipt.
  • Explore the various fractions of Montepulciano for additional Christmas events, including markets, puppet shows, and community gatherings.
  • Arrive early on weekends and holidays to make the most of the market stalls and attractions before peak crowds.
  • Don't miss the 'Christmas Terrace' for a chance to savor local Nobile wine and regional specialties with a breathtaking view.

Frequently Asked Questions

What are the operating hours for the Christmas Market?

The market is generally open daily from 10:30 AM to 7:30 PM, with specific hours for Santa's Castle and exceptions on holidays like December 25th.

Are there specific activities for children?

Yes, the event features the 'Castello di Babbo Natale' (Santa's Castle) with elves, Santa, and magical rooms, as well as pony rides and street food.

Is there parking available?

Parking is available at designated 'park and ride' lots, with a shuttle service connecting them to the historic center.

What is the cost of admission?

Admission to the Christmas market itself is free. There are separate ticket prices for Santa's Castle: โ‚ฌ10 for adults/children over 10, โ‚ฌ8 for children aged 3-9, and free for children under 2.

Can I bring my pet?

No pets are allowed at the event.

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Contributors & Updates

Last Updated: Oct 23, 2025
Original Submitter: Sep 17, 2025 The ChristmasLocal.com editorial team

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